Image by Adeolu Eletu

THE ART

OF SOCKS

We have the know - how you need.

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WHAT ARE THE COMPOSITION OF THE SOCKS?

There is a reason that most clothes are made of cotton – it is a lightweight/durable fibre which holds its colour and shape with multiple washes. We think the best everyday socks are sustainable. Our socks are made of Fair Trade organic cotton, which means that the farmers get a guaranteed price for their crop and its not produced using harmful pesticides. Our manufacturers ensures the heel, toe and sole are reinforced with a soft but exceptionally strong, man-made fibre called Polyamide. Finally, elastane is used to create a strong hold around the band of the sock, creating the perfect fit around your feet.

WHAT ARE THE LENGTH OF THE SOCKS?

The most sustainable and environmentally-friendly material used for socks because of its attributes, style and quality.
It involves the cotton being mercerized - is a process where the cotton is carefully treated in a bath of sodium hydroxide allowing it to work its magic on the fibers in such a way that it makes the material silky touch to touch. That also means the material doesn't shrink as much. Most importantly with socks, they feel comfortable as well as sleek to look at and wear.
Another trait of Fair Trade Cotton is that the mercerization removes any rough or weak threads to make it stronger and more durable. The strength comes the two threaded being twisted together to make a single, more reinforced thread. The mercerization of the cotton eradicates any off-coloring creating a canvas to dye with rich colors.
Cotton needs consistent dry temperature of between 18-30 degrees to grow. This cotton went through a process to make it the best quality, to maintain it we suggest a 30-degree wash with similar coloured materials to avoid dampening of the vibrancy the Fair Trade cotton allows.
The unquestionably strong coloring comes from the mercerization as it eradicates any of the unwanted color from the cotton. This means the dyed color is purely the desired color.

Fair Trade Cotton - How Is It Made?

The most sustainable and environmentally-friendly material used for socks because of its attributes, style and quality.
It involves the cotton being mercerized - is a process where the cotton is carefully treated in a bath of sodium hydroxide allowing it to work its magic on the fibers in such a way that it makes the material silky touch to touch. That also means the material doesn't shrink as much. Most importantly with socks, they feel comfortable as well as sleek to look at and wear.
Another trait of Fair Trade Cotton is that the mercerization removes any rough or weak threads to make it stronger and more durable. The strength comes the two threaded being twisted together to make a single, more reinforced thread. The mercerization of the cotton eradicates any off-coloring creating a canvas to dye with rich colors.
Cotton needs consistent dry temperature of between 18-30 degrees to grow. This cotton went through a process to make it the best quality, to maintain it we suggest a 30-degree wash with similar coloured materials to avoid dampening of the vibrancy the Fair Trade cotton allows.
The unquestionably strong coloring comes from the mercerization as it eradicates any of the unwanted color from the cotton. This means the dyed color is purely the desired color.

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